AGL Sets Africa in Motion Ahead of TotalEnergies CAF AFCON Morocco 2025

On the occasion of the TotalEnergies CAF Africa Cup of Nations (AFCON) Morocco 2025, scheduled to take place from December 21, 2025, to January 18, 2026, Africa Global Logistics (AGL), the Official Logistics Partner of the Confederation of African Football (CAF), has unveiled an extensive programme of events and initiatives to be deployed across several African countries.

As part of its mandate as Official Logistics Partner, AGL successfully ensured the delivery of ITRI, the official match ball of the competition, to all participating countries as well as to the host nation, Morocco. This critical operation underscores AGL’s central role in supporting the smooth organisation and operational success of Africa’s premier football tournament.

With this third collaboration with CAF competitions, AGL reaffirms its long-standing commitment to positioning sport—particularly football—as a powerful catalyst for social cohesion, inclusion, and sustainable development across African communities.
during the TotalEnergies CAF Women’s Africa Cup of Nations Morocco 2024 and extended to the Men’s AFCON 2025, the “Moving Africa Forward” campaign reflects AGL’s core mission: driving Africa’s progress by connecting territories, supporting local economies, and fostering unity through sport.

The campaign is built on a strong creative concept that draws a parallel between two fields of excellence—the logistics and port environment where AGL teams operate daily, and the football pitch where players represent their nations. Though different in nature, both fields demand performance, precision, teamwork, and determination.

This narrative highlights the dedication of AGL’s workforce across 47 African countries, whose daily efforts keep the continent moving with the same passion and resilience displayed by national teams on the pitch.

Throughout the tournament, AGL will roll out a robust series of activations designed to unite communities around their shared love for football. These initiatives include:

Fan zones in multiple Moroccan cities and selected African countries, including the Democratic Republic of Congo, Comoros, Côte d’Ivoire, and Burkina Faso, featuring entertainment, competitions, and branded giveaways.

Strategic partnerships with national football bodies, including:

Côte d’Ivoire – The Elephants (FIF)

Comoros – Comoros Football Federation (FFC)

Gabon – National Professional Football League (LINAFP)

Benin – Ministry of Sports and the Benin Football Federation

A multi-channel media campaign, spanning radio, television, and outdoor advertising, to amplify AGL’s presence and engagement throughout the competition.

Demonstrating its strong commitment to youth development, AGL has partnered with Tibu Africa, a leading organisation dedicated to youth inclusion through sport in Morocco. This collaboration aims to leverage sport as a tool for education, social inclusion, and community cohesion, reaching young people in schools and neighbourhoods through targeted solidarity initiatives.

The official launch of this partnership will be announced at a press conference scheduled for Saturday, December 20, 2025, in Casablanca, on the eve of the tournament’s opening match.

By supporting the Africa Cup of Nations, AGL champions the transformative power of sport—energising communities, uniting nations, and celebrating the extraordinary talent and passion that define Africa.

Follow AGL on social media for updates and coverage of all AFCON 2025 activations.

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